Corporate Giving

Jumpstart

We believe that all kids should have the opportunity to play. However, the reality is that one in three Canadian families cannot afford to enrol their children in sport or recreation activities (Vision Critical 2011).

Jumpstart® was created to help give kids a sporting chance. The charitable program helps kids participate in organized sport and recreation by covering the costs of registration, equipment and/or transportation. To date, we have given more than 500,000 kids across Canada the chance to play.